Skittles transformed into a cultural icon after Trayvon Martin was shot while carrying a packet of the candy. But Wrigley is in a precarious position as they inadvertently profit from the campaign surrounding his death.
Skittles transformed into a cultural icon after Trayvon Martin was shot while carrying a packet of the candy. But Wrigley is in a precarious position as they inadvertently profit from the campaign surrounding his death.